What’s in a .name?

It continues to amaze me how often people get confused when I tell
them that my email address is
pete@cooperjr.name. I’ve
received comments like “You mean, .name.com?” and “What’s .name?”. I
had some issues setting things up with my hosting company since they
hadn’t handled a .name domain before.

The .name top-level-domain has been around for 3 years now, with
planning for it several years prior to that. What do people expect a
personal domain to end with? Am I really the only person who uses
it?